About Chris
Chris Nordyke brings a robust background in entrepreneurship and sales leadership to his role as Co-owner and President at Floodlight Consulting. His journey began at age 19 when he entered the world of direct sales with Vector Marketing, where he quickly rose to prominence as a top sales leader and branch office manager in Los Angeles. During his tenure, he was instrumental in overseeing a team of over 40 sales representatives, spearheading initiatives in recruiting, training, and team development. This experience laid a strong foundation in entrepreneurship and sales leadership, which Chris continues to leverage today, particularly in the restoration industry.
His expertise in B2B sales was further honed during his time as a Contract Sales Representative for Cintas Corporation, a Fortune 500 company specializing in laundry services. Here, Chris mastered Requirements Based Selling (RBS), a strategy that underpins the Pain-Solution selling model he utilizes with clients today.
Before his current venture, Chris had a significant tenure at State Farm Companies, where he owned and operated a successful agency for five of his eight years with the company. In 2014, Chris transitioned to Summit Cleaning and Restoration, where he played a pivotal role on the leadership team. Until late 2019, he led the company’s business development and marketing efforts, placing a special emphasis on customer experience, culture, and commercial sales operations.
Chris’s diverse experience and proven leadership continue to drive success and innovation at Floodlight Consulting, where he remains dedicated to building resilient and high-performing teams.